Ask anybody why they use Facebook, and most people will respond with reasons like staying in touch with friends, or being able to share pictures. Rarely does one’s professional life ever get mentioned when describing the social network. When it comes to business networking, LinkedIn tends to take all the thunder, and Facebook is generally written off as a place just for fun. Yet, perhaps that’s a mistake.
Facebook, after all, has 250 million active users compared to about 44 million for LinkedIn, and even though the atmosphere is clearly not as …

  
Guest Post by the Society of New Communications Research
What Companies Need to Do:
- Don’t over-engineer brand stories –but companies must facilitate and manage
- Must position but the brand story will develop organically based on customer feedback
- New technologies facilitate these exchanges now in ways that are effective and viral
- Companies must re-integrate customer insights into an evolving brand story
How the Co-author Model Works – Leads to Co-Creation:
- More than simply putting customer stories or CGM on your website – baby step
- Means 360 communications and open exchange with your customers
- …

 
Guest Post by Brenna Ehrlich | Mashable
It’s a new year, which means it’s time to make resolutions, take on fresh challenges, learn new things and change our lives for the better. Perhaps you want to lose 10 pounds, travel more, or get the job you really want?
Mashable has been building a vast archive of how-to guides on everything from professional networking to planning a vacation online — what better time to release a combined list than at the beginning of a new decade?
If you’re looking to improve your life in 2010, …

Guest post by Samuel Axon | Mashable
Web technology and social media change radically from month to month, so it’s difficult to make predictions about what The Next Big Thing is, but you can be confident that the real-time web will get bigger and more essential in 2010. It came to a head in 2009, though, and this year’s applications can give you some idea of what to expect after the New Year.
Twitter’s influence and prominence in the growth of the real-time web goes without saying, but even if it’s the flagship, …

With the new capabilities of the downtown office, The Savy Agency will focus on building its brand while continuing to serve their local and national clients. Over the last few years, Downtown Bend, Oregon has continued to attract top tier businesses seeking the beauty and diversity the community attracts, and was listed by Inc. Magazine as one of the top 10 cities for doing business.