Everybody loves Local Joe. He’s hip. His jeans are amazing. And he’s very downtown.
Local Joe has been a long time client, so we were pleased when we were approached to convert his Flash-built website into modern technology. Flash, Adobe’s animation and multimedia technology, distracts users from a websites core content, and introduces a myriad of design problems. While there are a few occasions where Flash can add value, the use of Flash typically makes websites harder to use. One of the largest problems with Flash is search engine visibility, and accessibility to those with technology disabilities. And since search is primarily your biggest “net” for inbound traffic, we were ready to get Local Joe into a search-optimized website.
Savy’s creative team designed and developed Local Joe a content management system-based, dynamic website that freshened up his brand. Upgrades included newer photography, videos and radio spots, and updates to all the social media profiles, including Facebook, Twitter and a custom YouTube page. We also included a built-in blog for announcing promotions and highlighting new fashion trends.
Local Joe is happy, his website is now well-performing and his brand looks more like his applauded fashions. Thanks Local Joe.
Visit Local Joe Jeans to see the real thing and to find your “perfect fit”.