Cannabis Branding 2018: Lessons from the Field

Cannabis Branding 2018: Lessons from the Field

The cannabis industry, and cannabis branding, is no longer an underworld. With numerous states legalizing the stuff, the industry, while still flushing out supply-side overgrowth, indicates a continued competitive environment, and with it, the need to carve a position...
Marketing Agency on Blockchain and Web 3.0

Marketing Agency on Blockchain and Web 3.0

Ever wondered what happens to the data you share on social media, or through emails or comments? Once you signup for websites, or providers like Google or Facebook, you give up ownership of your data. That data gets tracked by engines and providers continuously. What...
Digital Transparency in Paid Advertising

Digital Transparency in Paid Advertising

Digital transparency has become an issue on everyone’s radar. It’s one that affects all sides of the coin, and if the subject doesn’t stay front and center, it will persist and become a problem that’s unavoidable over the long term. While...