2020 Branding Trends: What to Expect in the New Decade

2020 Branding Trends: What to Expect in the New Decade

It’s officially the time of year where everyone rethinks past choices and makes commitments for their future. Maybe for you, that means switching up your diet or your career. For brands, a new year can mean a suite of new trends, best practices, and new mediums. If...

Savy Agency Bend has Moved into the Box Factory

Savy Agency Bend has Moved into the Box Factory

Savy Agency Contact: 541-728-8272 Email: christina@savaygency.com   FOR IMMEDIATE RELEASE  Dec 26, 2019, Bend, Oregon — Bend, Oregon's longest-standing digital marketing agency, Savy Agency, moves a block down into Bend's Box Factory as an integral step in the...

Sonic Identity: Could Sound Be the Secret to a Strong Brand Identity?

Sonic Identity: Could Sound Be the Secret to a Strong Brand Identity?

“Audio is just a great medium for advertising because it’s personal, and it’s all happening in your imagination.” The human body has five basic senses: sight, smell, touch, taste, and hearing. In today’s world, companies are engaging these five senses like never...

What Is Brand Consistency, and How Can You Achieve It?

What Is Brand Consistency, and How Can You Achieve It?

Brands are dynamic, developing things. For those in marketing, brand consistency is the end-all-be-all. If you can achieve a streamlined look, feel, and essence, you are doing something right.  However, it would be a big mistake to think consistency is achieved simply...

5 Things You Didn’t Know a Digital Marketing Agency Could Do

5 Things You Didn’t Know a Digital Marketing Agency Could Do

So you’re searching for a digital marketing agency to help build your brand. But you might not know exactly what an agency even does. It’s okay—we don’t blame you. It’s a dynamic industry out there. At Savy, we’re always happy to tell our potential clients a little...

Why Your Brand Needs Custom Images to Compete

Why Your Brand Needs Custom Images to Compete

Brand imagery has come a long way in the digital age. Image-forward social media sites like Instagram have changed the landscape. It’s more important than ever for brands to present images that align correctly with their brand identity and messaging. Stock image...

Are Monthly Subscription Boxes All Hype, or Here to Stay?

Are Monthly Subscription Boxes All Hype, or Here to Stay?

If you scroll through any social media site, you’ve probably seen people vlogging monthly subscription boxes unveilings. While these promotional posts may end up looking the same after a while, the companies behind them are raking in big bucks from consumers’ monthly...

Got Organic CTR? 10 Strategies That Will Boost Your Click-Through Rate

Got Organic CTR? 10 Strategies That Will Boost Your Click-Through Rate

“There’s an old joke in the SEO world that if you’re looking for a good place to hide a dead body, the second page of Google is the best place.”  Famed marketing guru, Neil Patel, was onto something here. What he means is that the second page of Google is where good...