Website QuestionnaireIn case you temporarily lose internet, we recommend you type your answers outside of this page, and paste them into this form so that you maintain a backup.Your name*Your company*Your title*Your phone*Your email*Your website address (URL)*How did you find Savy?*What about our company interests you?*If you found us on Google, which search term did you use?Have you hired a marketing agency before? If yes, how was your experience?*Company InformationHow long has your company been in business?How many employees does your company have?Does your company have a tagline or slogan?What products or services does your company provide?Are your customers local, regional, national or international?How would you describe your ideal client?How would you describe your average client?What are your company's greatest strengths?How are you different from your competitors?Who are your top competitors?How are your sales? What does the growth trajectory for your company look like?Do you have a marketing strategy in place?Are you getting the desired results? If not, why?Assess Your Current Marketing StrategyFor each question below, please answer yes or no and score your current marketing on a scale of 1 -10, 10 being highest.We currently have a marketing strategy in place. Yes NoRating 1-1010 being highestOur current strategy is getting us the results we want; the inbound leads and return on investment we desire. Yes NoRating 1-1010 being highestOur company has a strong, professional brand, including company name, logo, tagline, and brand messaging. Yes NoRating 1-1010 being highestOur brand (logo, colors scheme, look and feel) is consistent in all areas: web presence, stationary, print collateral, signage, correspondence. Yes NoRating 1-1010 being highestOur marketing materials are eye catching and communicating our brand values, offerings, and differentiators effectively. Yes NoRating 1-1010 being highestEveryone that matters has heard of us. We receive media exposure. We’re the talk of the town. Yes NoRating 1-1010 being highestOur marketing is targeted and captures the attention of our ideal audiences. Yes NoRating 1-1010 being highestOur marketing efforts and advertising campaigns are effective and they bring in more customers than we know what to do with. Yes NoRating 1-1010 being highestOur marketing message states specifically how we are different from our competitors. Yes NoRating 1-1010 being highestOur company has concrete core values, core purpose, and mission statement that's understood internally and delivered externally. Yes NoRating 1-1010 being highestWe actively investigate what is important to our customers using research, face-to-face interviews and surveys. Yes NoRating 1-1010 being highestOur customers can state clearly and simply what our company stands for. Yes NoRating 1-1010 being highestOur current marketing strategy delivers our message 24/7 through our website and search engines. Yes NoRating 1-1010 being highestOur website is eye catching, easy to navigate, something we are proud to stand behind, and reflects the quality of our brand and offerings. Yes NoRating 1-1010 being highestWe keep our website and blog updated on a regular basis. Yes NoRating 1-1010 being highestWe regularly publish content to our social media accounts and are happy with our communication efforts and results. Yes NoRating 1-1010 being highestOur current marketing budget is sufficient and is taking us where we want to go. Yes NoRating 1-1010 being highestWe are committed to spending time and money on reaching our marketing goals! When do we start? Yes NoRating 1-1010 being highestGreatest NeedsWhat three areas can we assist you to provide the greatest value?1.2.3.What others services may you be interested in? Brand Positioning/Rebranding Slogan/Tagline Development Marketing Strategy Campaign Development Media Buying (TV, Radio, Print) Public Relations or Press Releases Content Strategy Content Management Brand Identity/Logo Design Stationary or Print Design Packaging or Signage Design Magazine or Catalog Design Advertisment Design Copywriting Photography Video Production Website Development eCommerce Development Blogging Social Media Campaigns Email Marketing Campaigns SEO (search engine optimization) Google Advertising Website and Hosting SupportWhich amount reflects your annual marketing budget? $5,000 - $10,000 $10,000 - $25,000 $25,000 - $50,000 $50,000 - $100,000 $100,000 - $250,000 > $250,000Do you have an amount set aside for this project? If so, what does that look like?Do you have a monthly amount set aside for this project? If so, what does that look like?Estimated plan of actionWho are the decision makers for this project?What is your process for choosing an agency?How soon do you plan on choosing an agency?Estimate a preferred project kickoff date?Estimate a preferred launch date?What would prevent you from moving forward?Form SubmissionIf you are interested in designing a new website or modifying your existing website, please select the checkbox below, and proceed in filling out our website questionnaire. If not, please select the complete button. Thank you. Fill out website questionnaireWebsite Questionnaire This project is a new website This project is an existing websiteWhat are the main purposes for your website? Branding & First Impression Informational Educational Lead Generation eCommerce | Shopping Sales Support Recruiting Portfolios | Case Studies BloggingWhat locations will your website serve?Does your website need to be found locally, regionally, nationally, internationally?Does your website need to be found locally, regionally, nationally, internationally?Who are your target audiences for the website?Primary AudiencesSecondary AudiencesHow do you see your website being organized?Example: By audience, services, products, next steps?Example: By audience, services, products, next steps?Please list website examples that you like...Feedback on layout, colors, navigation and features.Website URLWhat do you like?What do you not like?Please list website examples that you don't like...Website URLWhat do you like?What do you not like?Please list your competitor's websites...Website URLWhat do you like?What do you not like?My company needs to be found on Google, Bing, and Yahoo!10 being highest 1 2 3 4 5 6 7 8 9 10List keywords that your customers would type in to find you...What level of leads do you currently recieve through your website?10 being highest 1 2 3 4 5 6 7 8 9 10How is important is it that you increase your online leads?10 being highest 1 2 3 4 5 6 7 8 9 10List 5 adjectives the customer should experience when viewing your website...Example: Professional, Classy, Relaxing, Modern, Warm, Calming, Approachable, CorporateWhat website functionality needs to be included? Photogallery | Portfolio Blog | News Area eCommerce | Shopping Cart Member Area Forms (applications, questionnaires, ect) Social Media Links Audio | Video File Downloads Event Calendar Image Slideshow on Homepage, Subpages Newsletter Signup Advertisement Banners Mega Menus Mobile Responsiveness Multi-LingualAdditional Functionality Needed...How often will the website be updated? Daily Weekly Monthly Quarterly YearlyWho will be maintaining the website? Staff We are interested in Savy providing occasional maintenance We are interested in Savy providing monthly website monitoring and updatesWhere will your website content (text and images) be coming from? Content will come from our existing website We will provide new content We are interested in Savy's copywriting and SEO services We will provide our own imagery We are interested in Savy's professional photography servicesDo you have an existing social media strategy? No Yes. Profiles include: Facebook Twitter Instagram Google My Business Youtube Pinterest We are interested in Savy's social media servicesDo you send email newsletters to your customers and potential customers? Yes No We are interested in Savy's email marketing servicesHow will you ultimately measure your website's success?What is your budget for this project? $2,500 - $5,000 $5,000 - $10,000 $10,000 - $25,000 $25,000 - $50,000 > $50,000Thank you for completing our questionnaire. We value and appreciate your time ~ SavyPhoneThis field is for validation purposes and should be left unchanged.Δ
