Swell Clubs.

SANTA BARBARA

You join other clubs, but you belong here.

services include.

SEO Blogging

Strategy and Review

Google Advertising Campaign Development

THE CHALLENGE.

Savy uses monthly SEO blogs to provide valuable, relevant content for each club’s member demographic. In addition to promoting the clubs’ services and memberships, these blog posts capture all aspects of the quintessential Santa Barbara lifestyle. Thanks to monthly reporting and Google Analytics, the Savy team keeps Swell’s blog and ad topics agile and iterative, publishing timely and trending content. By categorizing blogs as Fitness, Nutrition, or Health & Lifestyle, Savy’s creative team ishows the full array of services that make Swell clubs community pillars.

 

 THE RESULTS.

Since the Hercules name was already well-known in the industry, Savy started by building a web presence that supported the company’s strong reputation. Focusing on minimalist, responsive web design and eye-catching videography and photography, our design team was able to visually capture the spirit of Hercules. We also created a case studies portfolio to showcase the partnerships that Hercules is built on.

Savy also spearheaded email marketing campaigns to generate new leads and reconnect with the brand’s supporters. Finally, Savy redesigned the brand’s collateral—business cards, letterhead, envelopes—to ensure consistency in both the digital and traditional spheres. The team at Savy is proud to help Hercules Partners tell their story, as they develop the strategic solutions that shape the future of aerospace, aviation, defense, and space.