google hummingbird

Google Hummingbird is an entirely new search algorithm launched by Google at the end of 2013 to celebrate their 15th birthday. It was developed for speed and accuracy of searcher’s time and search results. The Hummingbird attempts to answer questions in a more meaningful way. That’s it. Leave it to Google and its tiny bird to do just that. With Google Hummingbird, we see the smartening of the search engines to read and understand the meaning and context behind a search. To do this, the Hummingbird looks at more of the full phrase, rather than just the words it contains. […]