coronavirus

Rebranding in a crisis

Why Rebranding During A Crisis Might Be Your Brand’s Best Move

1 Comment / Blog /

If it isn’t broken, don’t fix it, right? Maybe. When it comes to a brand, just because you’ve been doing something a certain way for years doesn’t mean that’s how it should remain. But rebranding could help you reach new audiences, increase engagement, and build your story (especially if it’s changed). And rebranding in a […]

Why Rebranding During A Crisis Might Be Your Brand’s Best Move Read More »

Marketing in the reset: COVID-19, health crises, and more

Leave a Comment / Blog, COVID /

10-min 10-sec read, by Christina Brown In a short period, human and market behavior has undergone massive changes due to the rapid onset of COVID-19, or coronavirus. From running out of stock on staples to the closure of schools to cancellations of major international events and mandates for business closures except for those considered “essential,”

Marketing in the reset: COVID-19, health crises, and more Read More »