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Memories Over “Things”: The Growing Pull of Experiential Marketing

Memories Over “Things”: The Growing Pull of Experiential Marketing

by Brenda Taulbee | Aug 14, 2019 | Blog

“They may forget what you said — but they will never forget how you made them feel.” —Carl W. Buehner What if a vending machine fail was the key to one of your brand’s most successful marketing campaigns? This is exactly what Orangina set out to accomplish with their...

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