If you watched the Golden Globes this year, you probably saw the commercial of an unlikely advertiser — LinkedIn. Known as the silent player when it comes to marketing, LinkedIn released its first TV commercial in another showbiz platform — the Academy Awards — in 2016. That campaign positioned LinkedIn as the face of corporate […]
Integrated Marketing Campaign by LinkedIn Shifts Focus: In It Together Read More »
What’s the hottest social media platform right now? If you’re thinking Facebook or Twitter, think again.
Using Pinterest to Build Your Brand’s Visibility, and Boost Your SEO Read More »
Optimizing your onsite content to your offsite content, yet still keeping your readers engaged in your brand, is a win-win strategy for optimizing your pages.
Web Content with Juice | 6 Steps to Writing Better Copy Read More »
As business leaders, we face new challenges. We’re not quite sure how or why to implement the lessons and promises of social media into what we’re already doing, nor do we understand how to experiment with it in ways that are beneficial. Further, we’re faced the challenge of creating relationships that are meaningful to the brands we’ve built or manage.
Creating Social Media Relationships | Getting to the like behind the ‘like’ Read More »
