Based on the 2018 Edelman Trust Barometer, people’s trust in social media is currently at 41 percent globally. Thanks to data breaches and consumer distrust. With 60 percent of people not trusting social media platforms to act responsibly with their data, 40 percent have deleted at least one of their social media accounts. While those […]
Build a Social Media Marketing Strategy that Converts Read More »
Red, White, and Green? Canada legalized weed, and the United States is slowly voting yes in some significant states. Michigan just became the tenth state to legalize medical and recreational marijuana, which makes it the first Midwestern state to legalize the plant. Utah and Missouri voters also took steps to legalize medical marijuana. And in
Online advertising includes paid search or PPC and paid media, which involves targeted, paid placement of ads or content, and is an essential part of any communications strategy, particularly useful for startups. Paid search may include the use of sponsored content, search ads, display ads, video ads, and more. But how and when should you
