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5 Common Mistakes to Avoid When Building a Facebook Advertising Campaign

5 Common Mistakes to Avoid When Building a Facebook Advertising Campaign

by Molly Esselstrom | Sep 7, 2022 | Blog

Picture this: you’ve just checked on your Facebook advertising campaign insights to see how it’s performing and…nothing. Nada. Zip-a-dee-doo-dah. You rethink the hours you spent agonizing over the right imagery, copy, and audience targeting. Where did you go wrong? If...
Influencers vs. Brand Ambassadors: Which Should You Choose for Your Social Media Strategy?

Influencers vs. Brand Ambassadors: Which Should You Choose for Your Social Media Strategy?

by Brenda Taulbee | Oct 9, 2019 | Blog

You’ve taken the time to craft your message, polish your visuals, and launch your brand. Now how do you get it in front of your ideal audience? Considering 40% of the global population uses social media, you might want to start with channels like Facebook, Instagram,...

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