google

Google Dumping Third Party Cookies: How It Impacts Your Brand

While not as fun as the chocolate chip variety, third party cookies impact how your consumers browse the Internet and how you market your brand. With Google’s recent announcement to dump these cookies, you might be wondering how this will impact you. Don’t worry, we’ve got you covered.     What are third party cookies?  An HTTP cookie is also sometimes called a web cookie or browser cookie. Their primary function is this: “When you visit a website, the website sends the cookie to your computer. Your computer stores it in a file located inside your web browser.” These cookies track […]

Google Dumping Third Party Cookies: How It Impacts Your Brand Read More »

google ad services

Google Ad Services: What is Paid Search and How Can You Do it Better?

Consider this scenario: it’s the beginning of 2019. You’ve resolved to get in better shape this year. First things first? Track down some running shoes. You don’t know what brand you’re looking for, but you’d like to shop local. You pull out your laptop and type something like “best place to buy running shoes near me” into your search bar. What’s going on behind the scenes? The search engine is doing algorithmic gymnastics. It’s using your keywords to sift through an index of millions of pages to create a page of relevant results. You might notice links at the top […]

Google Ad Services: What is Paid Search and How Can You Do it Better? Read More »

santa barbara logo design

Four Local Search Tactics You Can Implement this Year 

It’s 2018, and there’s more online competition, and better competition, all the time. So how do you differentiate your brand and local search position in an online sea of others? Let’s look at one Santa Barbara logo design and digital agency’s four local search tactics you can implement this year. Santa Barbara logo design and digital agency’s

Four Local Search Tactics You Can Implement this Year  Read More »

marketing companies in bend on net neutrality

Marketing Companies in Bend On Net Neutrality | From Facebook to Amazon

Marketing companies in Bend and everywhere are hearing the recent buzz of Net Neutrality. How does Net Neutrality affect digital marketing as an industry and what does it mean for the end user?   What is Net Neutrality? Net Neutrality surrounds the idea that ISPs, or internet service providers, should provide unrestricted, neutral access to

Marketing Companies in Bend On Net Neutrality | From Facebook to Amazon Read More »

integrated marketing campaigns teams

Integrated Marketing Campaigns More Successful with Teams

Marketers today and brands have many more choices than even a few years ago about the promotion of their products and services with integrated marketing campaigns. So, which channels will be used? Will traditional advertising be included, all digital, or a mix of both? Which social channels are most effective for the product or service? Will email

Integrated Marketing Campaigns More Successful with Teams Read More »

bend seo agency

A Bend SEO Agency on Why Quality Content Matters [Most]

Google’s has mission: to organize the world’s information. In support of that, Google wants to guide web users to the highest quality content. Google has lots of standards and guidelines to guide web designers and developers, digital agencies, Bend SEO agency groups, and publishers in creating that content. Since publishers provide the bulk of the content online,

A Bend SEO Agency on Why Quality Content Matters [Most] Read More »