Google AdWords for Video | Quick Tips to Start Strong

Google AdWords for Video | Quick Tips to Start Strong

If you use Google AdWords to increase your sales, you may have noticed that keywords are getting more competitive all the time. If you don’t keep the quality score up on your ads, your cost for running a traditional AdWords campaign won’t be cheap. That’s where Google...
Should I Use Paid Search? 5 Reasons Why You Should

Should I Use Paid Search? 5 Reasons Why You Should

In 2000, Google made a game changer. It launched Google Adwords, providing the advertiser the tools necessary to launch and use paid search campaigns. While Adwords is in the hands of some small businesses, many accounts are maintained at the digital agency level...