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organic SEO

What We Can Expect from Organic SEO in 2019

2019 is upon us, and as digital marketers, we know it will bring changes. Even though things move fast in our world, we stay up-to-date so that we can carry our clients into the new year anticipating these changes. Like most digital content writers, I rely on Yoast to help with organic SEO writing. I also look to them for industry news and recently joined their seminar on organic SEO in 2019. Here’s what we can expect in the new year. 2019 SEO Trends Yoast confirmed what we hear about more and more. Google algorithms are getting smarter and understanding […]

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The fight for domain dominance

Will Google’s Alphabet End .Com Domain Dominance?

The Internet has been abuzz since Google’s big announcement on Monday. The Internet giant announced a restructuring that makes Google a subsidiary of a bigger parent company called Alphabet. Alphabet is a collection of companies, the largest of which being Google. Other subsidiary companies include the X lab, which develops new efforts like Wing, a drone delivery service, Google Investments and more. This alone is pretty monumental news, but what’s got SEOs vibrating with speculation is Alphabet’s new domain – https//abc.xyz. With the Internet’s authority on search choosing a new home on .xyz, many wonder, could this be the end […]

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How do tags and categories create duplicate content ?

How Tags and Categories Create Duplicate Content: Use with Caution

Categories and tags within the WordPress platform have substantial SEO benefits when used correctly. When used in the wrong way, tags and categories create duplicate content, which could result in penalties in ranking by Google and other search engines. It’s important to use tags and categories with caution, but not to fear them. What is duplicate content? According to Google: “Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. Mostly, this is not deceptive in origin.” How does WordPress create duplicate content? Due to WordPress’ background in […]

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How Do you Know You Need a New Website

We see it all the time folks, unfortunately all too often. You either have an old website that was built in the time of html that you can’t edit yourself, you have no idea where it’s hosted and you’ve long lost the contact of the guy or gal who developed it for you, or you’ve recently hired someone to do it for you, a nice small shop or one-person provider, and it looks good enough, but you still can’t edit it or it’s not performing well in search.

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