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The Importance of Mobile Marketing

What is mobile marketing and how can I use it to grow my business? The desktop days are over – 80% of internet users own smartphones, and 90% of Facebook’s daily active users access the social media network via phones. As technology advances, more and more people are switching over to their smartphones for communication, social networking, and – you guessed it – purchasing. So what’s the best way to target your mobile audience? And what, exactly, is mobile marketing? Mobile Marketing Mobile marketing is a highly personal multi-channel digital marketing strategy that targets users on their smartphones or tablets. There […]

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