Why Hire a Branding Agency
Gone are the days when promoting your business meant handing out business cards and putting an ad in the paper. Your customers have changed. They’re sophisticated. They’re busy …
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Why Build a Website with WordPress – And Why Hire an Agency to Help
First of all, a website is a large investment. We all get that. But it’s one that in this day in age is required …
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How to Write Copy for SEO, and Keep People Coming Back
When you’re ready to develop content for your website, one of the first things you’ll likely think about are keywords. Although keywords are important …
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What’s the Big Idea? | How Successful Brands Get Started
We’re all familiar with the brand stories of Nike, Starbucks or Circ du Soleil. Whether they started from their tailgate or in a small marketplace in Seattle….
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How to Get Comments on Your Blog Posts
Comments allow you to have a kind of social “record” on your blog posts that help increase search engine traffic to your website …
The Most Common WordPress Mistakes
Are you a web entrepreneur who is contemplating using WordPressfor your site? Or are you a blogger already active on WordPress?
How to Do SEO Organically
If you’re anywhere near the industry, you may have already heard a rumor of the demise of SEO. Some say it’s dead while others say it’s dying. You may have believed it and are now stuck wondering where you’ll fish your traffic from without the juice of SEO. Fortunately, the story is wrong. It gets
How to Create Top of Mind Awareness | Make Your Message Rock
How much thought have you put into your message? It doesn’t really matter if you’re a business or just someone fantastic, if you’re online you have a brand and the question of “how to create top of mind awareness” for your brand needs to be answered. People see you, hear you and connect with you
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Personality in Web Design | It’s All About Emotion
Have you ever wondered why you find some brands inspiring? Or why you’re compelled to call the number on a website or use its contact form to get in touch? While it may appear to be a factor of good design or maybe of the code used to build the website, what if it was
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How to Use Color in Logo Design and Branding
In a nutshell, logo design and branding is the act of assigning meaning through color, design and messaging. Since a logo happens to be the most frequently displayed symbol of a business, logo color plays a major role in the strength of the design and meaning of the brand. Many brands attempt to incorporate additional