Last week, Christina and I sat down with Joseph Ditzler. Joe is a business writer for The Bulletin in Bend, Oregon. He was interested to hear about how at Savy Agency we use social media within the digital marketing strategies we develop for our clients. One of our biggest success stories has been the branding […]
Savy Agency and BTL Liners Featured in The Bulletin Read More »
Publishing regular blog content can be hard. And we’re not talking regular in the sense of boring and generic. We’re talking frequency. You get caught up doing the business of business and it falls by the wayside. Some people don’t think they are good enough writers and others just don’t want to do it. But
Should You Publish Regular Blog Content? You Know the Answer Read More »
In Google’s ongoing quest for high quality user experience and a better Internet, pure spam penalties may be the next big thing in content quality. Google has already made it clear that content matters and if all of the algorithm updates centered on quality content haven’t scared your web efforts enough, pure spam penalties will have you running away screaming. While that may be an exaggeration, the prospect of Google de-indexing your site due to pure spam penalties is frightening for any company. What are pure spam penalties? Pure spam penalties occur when pages on a website use techniques outside […]
Pure Spam Penalties: The Next Big Thing in Content Quality? Read More »
Every once in awhile you read articles claiming, “Email marketing is dead!” Contrary to this belief, email marketing is alive and well and if you learn how to use it properly it can become a key element of your marketing campaign. Emails can be tracked, which makes calculating ROI easier. Additionally, email marketing is affordable and can easily compliment your SEO strategies and social media efforts. Here are four ways how to make email marketing work for your business: Subject Lines Subject lines play a large role in the success of your email marketing campaigns. It’s the first thing people […]
How to Make Email Marketing Work (Better) For You Read More »
It’s no secret that Google releases upwards of 500 algorithm updates every year. Many fly under the radar unnoticed and others, like the Panda, Penguin and mobile update, have more publicity. Recently, what is now being dubbed the Phantom 2 update has been implemented without warning and has caused a large impact on websites. Some sites saw Google organic traffic sway 10-20%, either up or down due to the latest Phantom update. History of the Phantom Update In May of 2013 while the SEO community prepared for the Penguin 2.0 update that targeted unnatural links, a different, unannounced update swooped […]
How Does the Phantom 2 Update Affect Your Business’ Website? Read More »
Every year we make resolutions. And some are big, some small. Even business owners and brands make resolutions and even though they’re often hard to stick with [insert the ‘we’re bogged down or there’s too many projects on our desk’ excuse], here are three good brand resolutions you need for 2015: Three Good Brand Resolutions for 2015 Connect with the right people at the right time – and make it matter. If you’re not earning the love of your customers online, you’re spinning your wheels. What people want online is engaging and relevant experiences. As brand owners, we need considerable time […]
FOR IMMEDIATE RELEASE | Bend 3/12/2015 Savy Agency, a digital marketing agency with locations in Bend Oregon and Santa Barbara California, has launched an ongoing content marketing and blogging side of their agency. Savy implemented the ongoing support services in response to client demand for consistent and high-quality traffic to their websites. This move has
Digital Marketing Agency, Savy, Launches Ongoing Content Marketing and Blogging Read More »
We’re often asked: How long until I see my blog in search results? The speed in which your blog post gets picked up and where it is placed in search, essentially depends on the following three things.
How long until you see your blog in search results? Read More »
If your brand is like most, it has probably spent time on Facebook – building fans, sponsoring posts, and trying ads – all in an attempt to get traffic from the massive Facebook community. As a business owner or brand manager, you may be beyond frustrated with the changes Facebook has made that affect the way you interact with and reach your fans.
Are you finally getting to your new website and still just thinking about SEO but not completely sold? Let’s discuss why you need SEO now more than ever and why search engine optimization needs to be fundamental to your 2014-2015 marketing strategy.
